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Denver’s best-kept secret is the outstanding pediatric and neonatal care at Rocky Mountain Hospital for Children at P/SL. The “other” children’s hospital (with more marketing dollars and staff) had enjoyed little competition for the eyes, ears, hearts, and minds of the Denver metro area community. TV ads like these were part of an integrated campaign to ramp up awareness ahead of the grand opening of the new Rocky Mountain Hospital for Children.

NICU & High-Risk OB

TV-Internet Ads